USU College of Engineering Clothing Store

As part of a university-affiliated merchandise project, I spearheaded the design and ordering process for branded products, ensuring they adhered to strict university brand standards. I worked closely with local vendors to negotiate the best pricing, balancing quality and cost-effectiveness. To ensure success, I conducted thorough market research to identify which products would resonate most with the target audience. Additionally, I coordinated with student models to create engaging, authentic promotional content. Using Adobe Lightroom, I captured and edited high-quality photos that were used for marketing and promotional campaigns.